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CASE STUDY

Infinity Group

Infinity Group had their website built on WordPress and used HubSpot for their landing pages. However, they were having difficulty translating their brand from their main site, over to the landing pages.

They contacted Axon Garside to design and develop 3 specific landing pages (Gated Content, Book a Consultation, Event Booker) that better represented their brand and who Infinity Group are.

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About the Project

We worked with Infinity Group to develop a conversion-focused landing pages for upcoming events, consultation bookings and any gated content.

Following a content mapping exercise, we planned, designed and developed new, flexible modules for them including an event countdown hero, key speaker showcase and numerous testimonial and social proof modules.

Being designed on HubSpot CMS, these modules can be used on a 'drag-and-drop' editor, allowing flexibility and continuous editing going forward. We further supported Infinity Group with any ongoing snags and changes required for the project.

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"Valuable Expertise"

Here's what Faye Sandford, Head of Marketing at Infinity Group, had to say about the project:

"We worked with Axon Garside to develop a set of landing page templates aimed at improving conversions and ensuring brand consistency.

The team brought valuable expertise to the project, helping us create a more polished and effective user journey. While there were some initial teething issues, they were receptive to feedback and worked collaboratively with us to resolve them. Overall, we’re pleased with the end result and appreciate their effort in bringing our vision to life."

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